Choosing the Right Location, Look and Personality

Location and store design are critical to the success of a coin laundry store around the world. Determining the location and demographics of your self service laundry store is an art that requires the assistance of a good distributor to interpret. Important factors include: total households, % of renters, number of children per household, household income, ethnicity, neighborhood traffic pattern and the number of competitors in the neighborhood.

Customer proximity is an important factor in store location. Industry statistics indicate that in an urban area it is often one to two miles that customers will travel to a store, with three to five miles being an average range for suburban areas. Rural areas or areas with low population density may have viable markets that exceed the five mile radius.

Overall, customers are looking for a clean, safe, efficient place that is convenient to do their laundry. How you differentiate your store to portray this image is the store’s look and personality. Having a complete understanding of your customer base will help you create a store that will appeal to your customers and win out over the competition.

To learn more read: How Do International Vended Laundries Differ From Those in the U.S.?

Choosing Equipment Mix and System

No two laundries are designed the same. Utilize your distributor to create a laundry that maximizes your profit potential.

To learn more read: Coin Laundry Checklist, How Can I Manage My Investment Without Being There 24/7